By Talking Health TV –

At Talking Health TV, we recently sat down with Sarah Banks, an Emotional Support Consultant whose mission is to improve the emotional experience of IVF for patients.

Fertility treatment can be an overwhelming and isolating journey. Sarah believes that no one should have to navigate it without the right emotional support. Through her work, she partners with fertility clinics and organisations to ensure that compassion and care are embedded in every step of a patient’s experience.

Her approach includes staff coaching, emotional support training, and the creation of support structures that make patients feel understood, valued, and included. Sarah also helps clinics review their entire patient journey to build a reputation for exceptional care — not only improving patient outcomes but also helping clinics grow and stand out in a competitive market.

Beyond the clinic setting, Sarah works with HR professionals to support employees going through fertility treatment or the menopause. She provides training for managers and practical resources to help create more understanding and supportive workplaces.

Sarah’s work is a reminder that when it comes to healthcare, emotional wellbeing is just as important as physical care.

Watch the full interview on our YouTube channel to learn more about Sarah’s inspiring work and how emotional support can transform fertility care.